Whether you are a businessman or an executive working for an esteemed company, whether you own a small shop or are a salesman knocking doors every afternoon, the hanging sword for everyone is the same! SALES TARGET!
Remember the days you had a smooth time working with people around and could achieve your monthly figures quite easily ,those days seem to have vanished. The scenario has changed to the increasing competition in the market and the upcoming trends. Everyday a new invention or a gadget is introduced in the market ,or a company launches a product that claims to be different form the other prevailing one ! The race for being on the top increases its speed and the urge to excel and be different is never-ending!
Few years ago ,the times were different and neither there was any such slit throat competition nor had the dominating, supremely efficient Chinese people had penetrated so deep into the market with all their products.
Still it is n’t the end of the world even if the situation has become more critical and delicate.
For any company,organization or a business to grow,we need to constantly reach the target that has been set keeping in mind the growth and the demand of that particular sector.
Even a small shopkeeper in his mind aims for a sales figure which shall make ensure his profits and will provide him with more network of customers.
For an executive running around to customers constantly to mark the company’s presence is a way to be aware of the market trends to attain his goals.
So for everyone who is involved in sales,there has to be a pattern of working or thinking which shall guarantee the outcome and give them maximum results.
Following are few ways in which you can get your aim efficiently and within time:
- A person looking after the sales or marketing of any product or company needs to proactive.He should be aware of every other similar range of things available in the market whether by his competitor or by any third-party.
- A person who handles a monthly target should have a plan chalked out for himself and his team to be able to cover up every customer in his area or range within the specified time .
- He should be positive minded in his approach and should display confidence in work and behavior. Absence of confidence leads to a very poor reputation of the person and the organization.
- He should be dressed according to his designation and in compliance with the place he shall be visiting. A poorly dressed or oddly dressed person leaves a callous image of himself in the visiting places.
- He should be well aware of the product line in which he is dealing along with the other available services that his organization deals with.Lack of information about the company he works in shall render a lack of interest from the visiting customer.
- He should be convinced about the quality of the product he sells, the sense of belief in his own company and products ensures that the clients too shall believe in the conviction.
- A gentle and a helping approach always helps in dealing with irate, confused and dominating customers.Giving respect and importance even to the lowest staff present there shall always have a good impact and will not reduce his status .
- The person should be well conversant with troubleshooting and the failure analysis whether for any type of technical product or even in case of simple ones. The problems differ but are always present.So to be able to deal with such problems is a plus point in your score.
- Being in regular touch with the network of clients and users increases the chance of getting your things across when there is a demand.
- To make sure that the assignment of any given order is completed in time and if so ever for any reason is delayed ,he should be apologetic for the inconvenience which shall strengthen the bond of the existing customer and he shall in future recommend you to new ones after getting reassured of your services.
- Discipline should be an important part of his life and punctuality the most essential one. For people who do not reach o time,tend to lose big opportunities.Even though the rest of the people are late for any reason, a person in sales should be there in time to mark his presence .
- Invent new areas of possibilities of the product line to be introduced,he should be aware of the upcoming and new set ups coming around in his area.
- Lastly he should have a positive frame of mind and a peaceful approach for his goal. Determination and hard work along with a sense of belonging to his company shall bring him a feel of responsibility which shall assure the work being done in ,sincerely and with care.
These are only few points which could help a person to achieve his goal and aim for the highest every time.The conditions change with every business and place of working ,still overall the basic points remain the same ,without them ,selling is possible but achieving your target will be impossible…
Diary of a mind 